As we close out the year, I wanted to reflect on our top three milestones ...
2018 was a year of new beginnings, discovery, and implementation. In less than a year we have achieved much more than I imagined, and it led me to take a pause and really think about how far we have come. First and foremost, my greatest thanks goes out to all of you. Without your support, feedback, and love, we would not be where we are today, so, thank you! It’s truly humbling to look back at some of our biggest landmarks and take a minute to let them sink in...
Our first limited edition blend, Pleasure. While our “Beautifully Balanced” flagship line was a great achievement, we are blushing over this romantic floral pleasure. Through tastings and events, we found there are a lot of sweet-lovers out there and we really wanted you to have a great option too! Pleasure introduced our flexibility to build upon our iconic and simplistic design, offering a little surprise and delight. From the design of the can to the taste-testing, we loved the entire process and we really hope you enjoy it!
The “Little Black Box” (LBB). We initially thought everyone would have their favorite and would prefer all white, all red, or all rose,’ but to our surprise, we learned that you liked choice and wanted an easier way to try them all first. We also learned that you are great at sharing! You liked having options for your significant other, family and friends. Enter our giftable 3-pack, (or as we like to call it, our Little Black Box A pre-packaged, one-of-each wine ideal for gifts or an easy sample taste.
WineSociety expanding to retail! Our growth into select retailers, shops and restaurants has been a whirlwind of adventure and we are so thrilled to offer you more ways to experience and purchase our flagship line of WineSociety. Our goal is to make wine easy, approachable and convenient. Retail is another way to allow you to try our product, find your favorite and share the love.
The overall theme for these three milestones is YOU! We created WineSociety for you, and we promise to continue to listen and grow with you.
We’ve also enjoyed a few other landmarks that I’m thrilled to share with you.
- Our Amazing Team! What started as a passion project for Austin and I, turned into a society of like-minded people who saw our vision and wanted to be a part of it. From our advisors and investors to our internal team and vendors, and finally YOU - our support, and the reason we exist.
- Press.We have been so humbled by all the positive interest, curiosity and acceptance. With canned wine being a new category in the beverage industry, we are energized to share our story and educate the market of all the goodness it brings.
- Vision. Our vision is to become a household name. This past year has helped shape how we are going to get there and how we can best serve you, our customers + friends.
We continue to welcome your feedback, so please feel free to reach out at any time on either Instagram or at firstname.lastname@example.org. We are so excited with what the next year will bring and we cannot wait to continue to grow our WineSociety.